Denver, CO (3/1/2018) – PRO Group and VAL-TEST Group today announced an alliance designed to leverage both groups’ strengths to deliver superior value to member wholesale distributors and suppliers and the retailers they serve. PRO Group and VAL-TEST are independently owned and operated. Channel consolidation over much of the past 30 years made the alliance practical to both groups, who serve the Hardware, Marine, Farm, Lawn & Garden, Pet, Flooring and Paint Sundries industries. The effective date of the alliance is immediate.
PRO Group’s 75 member distributors and VAL-TEST’S 45 member distributors will establish an alliance with combined annual sales of more than $6 billion that is poised to drive efficiencies and deliver maximum value to customers.
The two groups will work collaboratively to streamline promotional and advertising efforts, combining printing efficiencies and digital media efficiencies to reach a larger consumer audience for the benefit of everyone in the PRO Group and VAL-TEST network. Additionally, plans call for merchandising collaboration and trade show consolidations. PRO Group will provide certain services to VAL-TEST and reciprocally VAL-TEST will provide certain services to PRO Group. Both groups plan to maintain independent operations while working together in areas that make economic and practical sense for the groups’ customer bases.
For more information contact:
Steve Synnott
President & Chief Executive Officer
PRO Group, Incorporated
8480 East Orchard Road, Suite 3000
Greenwood Village, CO 80111
720-875-2225 direct
Steve.synnott@pro-group.com
www.pro-group.com
Russ Meeks
President & Chief Executive Officer
VAL-TEST Group
2400 Hassell Rd., #370
Hoffman Estates, IL 60169
Phone: 847-285-6020 ext. 108
rmeeks@val-test.com
www.valtest.com
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PRO Group, Inc. (www.pro-group.com) is a multidivisional international merchandising and marketing organization with corporate headquarters in Denver. Its operating units include PRO Hardware, GardenMaster, FARM MART and GOLDEN-LINK. With over 79 distributors operating over 140 distribution centers serving all 50 states, the Group’s combined sales volume exceeds $6 billion through its member distributors and an alliance with the VAL-TEST Group (www.val-test.com).